Lucknow Super Giants have refreshed their brand identity ahead of the IPL 2026 season, unveiling a completely new logo on February 24. The redesign marks a major visual change for the franchise, moving away from its earlier blue-themed identity to a bold red-orange look inspired by the culture and heritage of Uttar Pradesh.
The new logo has already created strong reactions among fans. While many appreciate the cultural elements and royal feel, others believe the previous design looked cleaner and more modern.
What Has Changed in the New LSG Logo?
The earlier logo, used from 2022 to 2025, featured a blue color palette and a minimalist winged bat design that symbolized speed and modern cricket. It was widely praised for its simple and professional appearance.
Junoon hai, Toofan hai. Lucknow Super Giants ki ye ek nayi udaan hai 💙❤️ pic.twitter.com/xaLnnnZcwr
— Lucknow Super Giants (@LucknowIPL) February 24, 2026
The new IPL 2026 logo, however, takes a very different approach. It focuses on tradition, power, and regional identity. The design includes multiple symbolic elements that represent Lucknow and the state of Uttar Pradesh.
Old vs New LSG Logo – Key Differences
| Feature | Old Logo (2022–2025) | New Logo (IPL 2026) |
|---|---|---|
| Color Theme | Blue shades | Red and orange tones |
| Main Symbol | Winged cricket bat | Elephant face at the center |
| Additional Elements | Minimalist design | Garuda above and a royal crown |
| Concept | Modern and sporty identity | Heritage, power, and regional pride |
According to the franchise, the elephant reflects the state’s cultural identity, the Garuda represents speed and strength, and the crown highlights the royal legacy of Lucknow.
Team’s Vision Behind the Rebranding
The franchise described the new logo as more than just a design update. It is meant to represent the team’s roots, ambition, and emotional connection with the region.
The new identity will be used across team jerseys, merchandise, digital platforms, and stadium branding starting from IPL 2026. The move is part of a broader brand refresh as the team looks to begin a new chapter.
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Fan Reactions: Mixed Response on Social Media
The new logo has triggered strong discussions across social media platforms.
Many fans have praised the redesign, calling it “royal,” “bold,” and “a true UP identity.” They believe the new look gives the team a stronger regional connection.
However, a section of supporters prefers the older design. Some users feel the new logo looks too busy compared to the clean and modern feel of the previous version. Online polls and fan discussions suggest that the old logo still has a strong following.
Another talking point among fans is the similarity between the new design and the branding style of Manchester Super Giants, another team owned by the same ownership group.
Why LSG Decided to Change the Logo
The rebranding comes after the team finished 7th in IPL 2025, prompting a fresh start both on and off the field. The ownership group is also moving toward a more unified visual identity across its cricket franchises.
The new red-orange theme reflects energy, aggression, and a renewed push for success in the upcoming season.
Also see: IPL 2026: Mumbai Indians Refuse NOC, RCB DY Patil Plan Falls Through
Will the Jersey Colors Change?
While the official IPL 2026 jersey has not yet been revealed, the new logo suggests that the primary color scheme could shift toward red and orange. Fans are now eagerly waiting for the full kit launch before the tournament begins in March.
A brand refresh often signals a new mindset. With a redesigned identity and fresh expectations, Lucknow Super Giants will look to improve their performance and re-establish themselves as strong title contenders.
Whether the new logo becomes a fan favorite or not, one thing is clear — LSG are entering IPL 2026 with a bold new look and a renewed sense of purpose.
